Update 3/13/05: For now, I think I’ll go with point of view that blogging can be good for your career as described in a post by Tim Bray, as pointed out by Rick E. Bruner on Business Blog Consulting.
There is also a good Forrester intro document on the growing importance of corporate blogging entitled: “Blogging: Bubble of Big Deal?”. (Note: I was able to download this Adobe file for free by signing up as a guest…I found the article through a Google sidebar ad when clicking through the above mentioned links.)
Update 3/11/05: An update to this original post. There is an excellent article from CNET on “Blogging on the Job“. Thanks, Dana, for pointing this out your site and on Business Blog Consulting.
One interesting fact mentioned in this CNET article: “Only 3 percent of companies read job candidates’ blogs before deciding whether to hire them.” In general, “…blog firings are relatively rare…” and that being familiar with company policy and using common sense are the best ground rules.
Jason Kottke also added an update to his initial post, showing how Technorati provided more details about the situation in question. Jason even concludes that the company policy and the situation in its correct context were fairly handled and resolved. Click through these links to get all the details, too.
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My Original unedited Post:
Some recent blogs that I’ve read have been giving me concerns about the blog that I write. For some time, I, myself, have been wondering whether or not to inform my current employer that I write a blog. As of yet, they don’t know, though if they did know, I would not expect they would have any major concerns about anything that I’ve written about so far.
At times, I have even considered showing fellow colleagues, at the Fortune 500 company that I work for, that I have a skill and interest that might be applicable to the company, especially since my employer often speaks about wanting innovative ideas and taking more calculated risks in the trying of new things. But since I want to write about my interests and not necessarily those of my employer, I have so far chosen not to mention my new hobby.
At the same time though, I don’t consider my employer to be the most likely candidate for wanting an employee blog anyway, especially according to this quick outake from a recent B.L. Ochman post at whatsnextblog.com, regarding blogs…:
They need to be opionated and daring to develop a loyal following. If you need three layers of approval for a press release, don’t even think about starting a blog!
However, according to a recent Associated Press Article, entitled “Firms Taking Action Against Worker Blogs” (broken-link? click here), having that employee-to-employer dialogue about the dos and don’ts of blogging is recommended, mostly in order to avoid any kind of controversial posting leading to the employee’s termination.
However, in my blog, I don’t portray myself as a representative of my company or my industry, and I’ve never yet even mentioned who my employer is. Not knowing how familiar my company’s HR or Legal Dept is with blogging in general, in order to avoid any kind of misunderstanding or unnecessary paranoia, I’ve kind of adopted the “Don’t Ask, Don’t Tell” policy for myself.
I agree that there is a certain common sense about what should or shoudn’t be acceptable information to blog about. For instance, I would never blog about: company finances, company legal issues, new products, or anything that the company considers confidential. Most employees are required to sign a non-disclosure agreement upon being hired anyway, so there are legally binding reasons to comply and not violate such a policy.
But that is what I find most concerning about a recent blog post on kottke.org entitled: “Technorati censoring employee blogs?“. The censorship wasn’t about anything company-specific, but it was about the expression of an opinion about an industry issue.
Since I work for a health-care-related company, that means I might need to watch what opinions I express about things regarding: health, exercise, vitamin supplements, obesity, diets, etc. These are things that many people discuss frequently and always have opinions on.
Additionally, I think I can generalize to say that many Fortune 500 companies tend to prefer political policies that are more pro-business (Republican) versus pro-government regulation (Democrat), so I better watch what political viewpoints I express as well.
I find this to be quite concerning. I’ll definitely continue to keep my eyes open to the discussions around these issues. And, I think that I will continue to not discuss my blog with my employer and maybe even fellow employees as well. My intent is not to cause my employer any harm, and I would hope that my employer would understand that, too. However, the corporate world does have its politics, and its need to demonstrate a degree of political correctness, so being aware of that, I find it safer to lay low for now.